RACHEL VELASQUEZ
COMPASSION EQUITY LEADERSHIP STORYTELLING
EXPERIENCE
SPACES
Advocacy, Branding, Broadcast Journalism, Education, Political, Electoral, City Government, Sexual and Reproductive Health Services, Mental Health Services, Training Videos, Tours, Rallies + Protests
CONTENT
Rapid Response, Short Documentary, Digital Videos, 2D+ 3D Animation, TV Commercials, Radio Commercials
SKILLS
Brand Strategy, Digital Strategy, Video Strategy Creative Directing, Video Directing, Producing, Managing, Coaching, Writing, Shooting and Editing
LEADERSHIP
Independent Contractor Director & Brand Storyteller
The White House Director of Video
Planned Parenthood Federation of America Director of Video
Mayor's Office of New York City Director of Video / Senior Producer
Democratic National Committee Producer
Cloud Nine Creative Founder / Producer / Director
Animated Storyboards Director
New York University Tisch School of the Arts
Film & Television Honors Scholar
ACHIEVEMENTS
1+ Billion video views at The White House
90 Million video impressions per month at The White House
Directed President Biden, Vice President Harris, Former President Obama, Former First Lady Michelle Obama, and various White House staff, guests, and supporters
Supported people as they tell their most vulnerable stories around abortion, gun violence, opioid epidemic, and mental health
Produced Planned Parenthood's first documentary Ours to Tell, where we partnered with We Testify, Pretty Bird Productions , Academy Award winning director, Rayka Zehtabchi, and award winning comedian and actress Natasha Rothwell, as we capture the stories of people who have had abortions and the impact of making decisions about thier own bodies. The film premiered in New York City in January of 2020 and screened at a sold out event at Sundance. The film was also accepted to 35+ film festivals, screened at 66 community events, and won several awards. Online it received 1.8 million impressions on launch day, with a reach of over 80 million people
Developed digital video strategies for 10+ years including digital first videos
Led successful teams by prioritizing, empathy, kindness, curiosity, and striving for excellence
Built and led the first all women of color video team at Planned Parenthood Federation of America
Partnered with women and Black owned artists and businesses. All other production companies and vendors interested in collaborating are required to hire no less than 50% of people of color, LGBTQIA+, and disability inclusive employees. That must include high leadership and creative positions
Collaborated with American Clean Power to developed America Builds Power, a brand campaign that is making clean energy dirty.
